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Home > Tech News > Cook's income fell by $4.1 million in 2019 at a rate of 26%
Cook's income fell by $4.1 million in 2019 at a rate of 26%

Cook's income fell by $4.1 million in 2019 at a rate of 26%

By  Johan Hazenberg 2020-01-07 1823 6

Apple CEO Tim Cook's income in 2019 is 26% lower than in 2018, or about $4.1 million, according to a recent 91mobiles post. The media also said that the reason for the sharp drop in Cook's annual income is likely to be that sales of iPhone phones did not meet expectations.


According to public data, Tim Cook's annual income consists mainly of annual salary, bonuses, stock options and other income. Cook earned $15.7 million a year in 2018, compared with about $11.6 million in 2019. Some netizens speculated that the most direct reason for the decrease of $4.1 million may be that the financial statement data in 2019 is slightly lower than that in 2018.

According to foreign media reports, Tim Cook's base salary in 2019 was $3 million, with a total bonus of $7.7 million, plus security, travel and old-age insurance totaling $885000. Foreign media also explained that Cook's annual income reflects that Apple's sales exceeded the target by only about 28% in 2019, not as much as 100% in 2018.


Apple released three smartphone products in 2019, and according to market sales, the best-selling model is the iPhone 11. However, the machine is not the main sales model promoted by Apple, and should not account for much of the target sales. However, Apple's new product, the AirPods Pro, has been well received by consumers, and the delivery cycle is as long as four weeks after users place an order. As a result, it can be predicted that Apple's financial statements may improve significantly in 2020.

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