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Home > Tech News > Lei Jun commented on Xiaomi 10: to be a high-end flagship stock, you have to be ruthless and have an excellent experience in detail.
Lei Jun commented on Xiaomi 10: to be a high-end flagship stock, you have to be ruthless and have an excellent experience in detail.

Lei Jun commented on Xiaomi 10: to be a high-end flagship stock, you have to be ruthless and have an excellent experience in detail.

By  Abby Gimmelfarb 2020-02-18 1667 26

[gearbest News] Xiaomi, who has always been close to the people, is really going to take the high-end line this time. On February 13th, Xiaomi held a special press conference. What makes it special is that, first, it uses an online live broadcast, and the second is that the protagonist of the conference, the Xiaomi 10 series, breaks through everyone's habitual thinking on price, with a starting price of 3999 yuan. Speaking of Xiaomi 10 series, Xiaomi CEO Lei Jun said on Weibo: to make a high-end flagship mobile phone, you have to pile up materials ruthlessly and have an excellent experience in details!


Xiaomi 10 Pro.

In the same Weibo post, Lei Jun also revealed that Xiaomi has repeatedly communicated with users, and Xiaomi 10 has solved many "difficult and complicated problems". It can be seen that Xiaomi cares about the voices of users and fans, so it's no wonder that Lei Jun announced at the press conference the goal of Xiaomi 10: to break the shackles of price, pursue the ultimate user experience at any cost, create a dream work in the heart of rice noodles, and hit the high-end market with all its strength.


Lei Jun talks about Xiaomi 10.

On the morning of February 14, the Xiaomi 10 in the Xiaomi 10 series was the first to go on sale. As expected, Xiaomi 10 sold out soon after it went on sale. According to the official war report, Xiaomi 10 went on sale in 1 minute, and the sales of the whole platform (including Xiaomi, gearbest, Tmall and SUNING) exceeded 200 million. Judging from the first-selling results, everyone's choice does not seem to be affected by the price from 3999 yuan. However, whether Xiaomi can successfully gain a firm foothold in the high-end market needs to be seen in the longer term.


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